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Beyond Meat
Hatch Awards Bronze Winner: Digital

Insight:

There's a misconception that plant-based meat alternatives don't satisfy as well as actual meat.​

Big Idea:

Beyond Meat products do. And they're better for you and the planet.

In a complete website redesign, we rewrote pages to reflect the brand's voice and message. 

With a little attitude sprinkled in here and there, of course.

Product Pages
Ingredients Page
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Purchase Page
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Associate Creative Director: Cameron Gabrys

VP, Experience Design: Lawrence Williford

Agency: AMP Agency

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